Enterprises can get free exposure through the release of original articles in network marketing, bur what are the details?
First of all, Publish the finished article on the corporate website, then submit the article web-link to all the major search engine platforms, such as Baidu, 360, and Sogou, and then release the article to third-party platforms.
After ensuring that the articles are submitted to the major search engine platforms, you can also publish the article on the WeCom. A certain level of free exposures can also be brought through the operation of the WeChat platform and group marketing.
Free traffic can also come from the search results of third-party platforms, such as Headlines, blogs, Zhihu, Sohu, etc. We searched for "what is SAP" in Baidu, and the second page of the search results can be seen as follows.
The red line is the search result in Baidu of an article posted by someone in the "blog garden". Such article can not be seen generally on the first page of the "blog garden", unless it has very high views. It will be pushed to the first page of the platform, but it’s more difficult for this kind of professional or technical articles to be listed on the first page. As shown in the following figure is the home page of the blog garden, and there is no such article.
Of course, if we write some excellent articles and publish them on some platforms of high weight value, it will help lead some traffic and resources of these platforms to you. If these articles rank top on such platforms with high exposures, it may also bring us free traffic, though very small.
If the article we write wouldn’t stand out in the listing of third-party platforms, we could also turn to the Baidu search engine. The article can be ranked higher through the optimization, and eventually customers are able to find the article in the search engine, thus bring us some free traffic.
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